Stratifi is CTV Moneyball for Small to Mid Sized Agencies

Leave the technical heavy lifting to us so you can focus on growing your business. Leverage industry leading technology from Adoppler, with access to premium ad inventory across popular streaming services and devices, in a fully customized and branded white label environment.

Smarter
Targeting

10,000+ factors to target audiences including:

  • location
  • demographics
  • purchase behavior
  • hobbies
  • political preferences
Ad Buying
Power at Scale

Reach over 50M households in any market - big or small, by tapping into:

  • top streaming services
  • popular networks
  • smart TV devices
  • gaming consoles
Agency
Friendly
  • Agency white label partnerships
  • Unique local advertiser formats
  • Transparent pricing
  • No minimum monthly spend
  • No minimum monthly spend

Connected TV (CTV) = The Power of TV + The Speed of Digital

TRADITIONAL TV
  • Delivered over the air or through set top boxes/cable
  • Ad buys are program based
  • Targeting is limited to programs based on age & gender
  • Reporting is limited and can take weeks to generate
  • Campaigns are static with no ability to optimize in flight
OTT / CONNECTED TV
  • Streamed through smart TVs & internet connected devices
  • Ad buys are audience based
  • Targeting audiences based on thousands of key characteristics
  • Reporting across number of KPIs in real time
  • Campaigns are dynamic with data driven optimizations

CTV by the Numbers

At Critical Mass:

Number of devices and households with CTV continues to grow

66% reach
among homes with WI-FI
There are over 820M connected video
devices in the US.
Median Age
31
OTT
54
TRADITIONAL TV
Share of OTT Ad Views by Age
Viewing time up 425%:

The amount of time watching
CTV trends upward

Digital Video Ad-Completion Rates

The StratifiTV Solution

Simple. Bringing a powerful, user friendly technology platform together with access to premium ad inventory in terms that make sense for local advertisers.

End-to-end hyperlocal CTV advertising technology platform
  • One platform - complete end to end solution
  • Robust targeting - target across 10,000+ factors including geo-location, demographics and interests
  • Retargeting - reach visitors to your website across devices
Reach Over 50M+ HOUSEHOLDS
Access to inventory across devices and networks Portfolio of curated premium ad inventory
  • Hulu, Pluto TV, Sling TV, and other streaming services
  • Networks including: ESPN, ABC, NBC, Fox, Disney
  • Devices including: Roku, Chromecast, Apple TV, Xbox(for list of device and network partners click here)

Who is StratifiTV for?

While many solutions exist for national CTV advertisers, StratifiTV is the first platform designed for the unique needs of hyperlocal advertisers. We service three distinct types of local advertiser clients.

StratifiTV Political
  • Political campaigns
  • Strategists/consultants to campaigns
  • Target geographically to congressional district and key areas
  • Target audiences based on political preferences
  • Reach younger voters
StratifiTV Agency
Partner
  • Small to midsize agencies
  • Agencies seeking to expand capabilities in local CTV
  • White label offering allows agency partners turnkey CTV revenue opportunity
  • Custom ad creative development if needed
StratifiTV Local
  • Local agencies
  • Tagret within tranding
  • National brands zones or key geographies targeting local
  • Achieve scale at local throught access to diverse aggregated portfolio of premium ad inventory
  • Reach younger consumers
Where Are Connected TV Ads Shown?
NETWORKS:

Some of our networks and apps accessed
throught Smart TV`s or OTT devices

DEVICES and STREAMING SERVICES:

Connected TV streams across devices
you find everywhere

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